diff --git a/backend/open_webui/config.py b/backend/open_webui/config.py
index 8294e5166..b8f92a26c 100644
--- a/backend/open_webui/config.py
+++ b/backend/open_webui/config.py
@@ -3186,6 +3186,12 @@ JINA_API_KEY = PersistentConfig(
     os.getenv("JINA_API_KEY", ""),
 )
 
+JINA_API_BASE_URL = PersistentConfig(
+    "JINA_API_BASE_URL",
+    "rag.web.search.jina_api_base_url",
+    os.getenv("JINA_API_BASE_URL", ""),
+)
+
 SEARCHAPI_API_KEY = PersistentConfig(
     "SEARCHAPI_API_KEY",
     "rag.web.search.searchapi_api_key",
diff --git a/backend/open_webui/main.py b/backend/open_webui/main.py
index 952ff7f2e..516056ada 100644
--- a/backend/open_webui/main.py
+++ b/backend/open_webui/main.py
@@ -299,6 +299,7 @@ from open_webui.config import (
     WEB_SEARCH_DOMAIN_FILTER_LIST,
     OLLAMA_CLOUD_WEB_SEARCH_API_KEY,
     JINA_API_KEY,
+    JINA_API_BASE_URL,
     SEARCHAPI_API_KEY,
     SEARCHAPI_ENGINE,
     SERPAPI_API_KEY,
@@ -969,6 +970,7 @@ app.state.config.SEARCHAPI_ENGINE = SEARCHAPI_ENGINE
 app.state.config.SERPAPI_API_KEY = SERPAPI_API_KEY
 app.state.config.SERPAPI_ENGINE = SERPAPI_ENGINE
 app.state.config.JINA_API_KEY = JINA_API_KEY
+app.state.config.JINA_API_BASE_URL = JINA_API_BASE_URL
 app.state.config.BING_SEARCH_V7_ENDPOINT = BING_SEARCH_V7_ENDPOINT
 app.state.config.BING_SEARCH_V7_SUBSCRIPTION_KEY = BING_SEARCH_V7_SUBSCRIPTION_KEY
 app.state.config.EXA_API_KEY = EXA_API_KEY
diff --git a/backend/open_webui/retrieval/web/jina_search.py b/backend/open_webui/retrieval/web/jina_search.py
index bcc579402..d1168bb36 100644
--- a/backend/open_webui/retrieval/web/jina_search.py
+++ b/backend/open_webui/retrieval/web/jina_search.py
@@ -7,17 +7,21 @@ from yarl import URL
 log = logging.getLogger(__name__)
 
 
-def search_jina(api_key: str, query: str, count: int) -> list[SearchResult]:
+def search_jina(
+    api_key: str, query: str, count: int, base_url: str = ""
+) -> list[SearchResult]:
     """
     Search using Jina's Search API and return the results as a list of SearchResult objects.
     Args:
+        api_key (str): The Jina API key
         query (str): The query to search for
         count (int): The number of results to return
+        base_url (str): Optional custom base URL for the Jina API
 
     Returns:
         list[SearchResult]: A list of search results
     """
-    jina_search_endpoint = "https://s.jina.ai/"
+    jina_search_endpoint = base_url if base_url else "https://s.jina.ai/"
 
     headers = {
         "Accept": "application/json",
diff --git a/backend/open_webui/routers/retrieval.py b/backend/open_webui/routers/retrieval.py
index b93ea9ad8..6f6baedc9 100644
--- a/backend/open_webui/routers/retrieval.py
+++ b/backend/open_webui/routers/retrieval.py
@@ -548,6 +548,7 @@ async def get_rag_config(request: Request, user=Depends(get_admin_user)):
             "SERPAPI_API_KEY": request.app.state.config.SERPAPI_API_KEY,
             "SERPAPI_ENGINE": request.app.state.config.SERPAPI_ENGINE,
             "JINA_API_KEY": request.app.state.config.JINA_API_KEY,
+            "JINA_API_BASE_URL": request.app.state.config.JINA_API_BASE_URL,
             "BING_SEARCH_V7_ENDPOINT": request.app.state.config.BING_SEARCH_V7_ENDPOINT,
             "BING_SEARCH_V7_SUBSCRIPTION_KEY": request.app.state.config.BING_SEARCH_V7_SUBSCRIPTION_KEY,
             "EXA_API_KEY": request.app.state.config.EXA_API_KEY,
@@ -609,6 +610,7 @@ class WebConfig(BaseModel):
     SERPAPI_API_KEY: Optional[str] = None
     SERPAPI_ENGINE: Optional[str] = None
     JINA_API_KEY: Optional[str] = None
+    JINA_API_BASE_URL: Optional[str] = None
     BING_SEARCH_V7_ENDPOINT: Optional[str] = None
     BING_SEARCH_V7_SUBSCRIPTION_KEY: Optional[str] = None
     EXA_API_KEY: Optional[str] = None
@@ -1094,6 +1096,7 @@ async def update_rag_config(
         request.app.state.config.SERPAPI_API_KEY = form_data.web.SERPAPI_API_KEY
         request.app.state.config.SERPAPI_ENGINE = form_data.web.SERPAPI_ENGINE
         request.app.state.config.JINA_API_KEY = form_data.web.JINA_API_KEY
+        request.app.state.config.JINA_API_BASE_URL = form_data.web.JINA_API_BASE_URL
         request.app.state.config.BING_SEARCH_V7_ENDPOINT = (
             form_data.web.BING_SEARCH_V7_ENDPOINT
         )
@@ -1246,6 +1249,7 @@ async def update_rag_config(
             "SERPAPI_API_KEY": request.app.state.config.SERPAPI_API_KEY,
             "SERPAPI_ENGINE": request.app.state.config.SERPAPI_ENGINE,
             "JINA_API_KEY": request.app.state.config.JINA_API_KEY,
+            "JINA_API_BASE_URL": request.app.state.config.JINA_API_BASE_URL,
             "BING_SEARCH_V7_ENDPOINT": request.app.state.config.BING_SEARCH_V7_ENDPOINT,
             "BING_SEARCH_V7_SUBSCRIPTION_KEY": request.app.state.config.BING_SEARCH_V7_SUBSCRIPTION_KEY,
             "EXA_API_KEY": request.app.state.config.EXA_API_KEY,
@@ -2027,6 +2031,7 @@ def search_web(
             request.app.state.config.JINA_API_KEY,
             query,
             request.app.state.config.WEB_SEARCH_RESULT_COUNT,
+            request.app.state.config.JINA_API_BASE_URL,
         )
     elif engine == "bing":
         return search_bing(
diff --git a/src/lib/components/admin/Settings/WebSearch.svelte b/src/lib/components/admin/Settings/WebSearch.svelte
index dc679bbe8..4cbd58115 100644
--- a/src/lib/components/admin/Settings/WebSearch.svelte
+++ b/src/lib/components/admin/Settings/WebSearch.svelte
@@ -469,6 +469,24 @@
 						{:else if webConfig.WEB_SEARCH_ENGINE === 'jina'}
 							<div class="mb-2.5 flex w-full flex-col">
 								<div>
+									<div class=" self-center text-xs font-medium mb-1">
+										{$i18n.t('Jina API Base URL')}
+									</div>
+
+									<div class="flex w-full">
+										<div class="flex-1">
+											<input
+												class="w-full rounded-lg py-2 px-4 text-sm bg-gray-50 dark:text-gray-300 dark:bg-gray-850 outline-hidden"
+												type="text"
+												placeholder={$i18n.t('Enter Jina API Base URL')}
+												bind:value={webConfig.JINA_API_BASE_URL}
+												autocomplete="off"
+											/>
+										</div>
+									</div>
+								</div>
+
+								<div class="mt-2">
 									<div class=" self-center text-xs font-medium mb-1">
 										{$i18n.t('Jina API Key')}
 									</div>